The only beauty shop that's 100% personalised to you
Powered by AI and beauty science
How to get the best from Noli
1. Get diagnosed
Answer a few quick questions and use our AI-powered Face Scan to discover your unique skin and hair needs, creating your personalised BeautyDNA
2. Discover matches
Your BeautyDNA helps us match all our products to you and unlocks personalised recommendations, so you can shop with confidence and build your ideal routine
3. Shop confidently
Shop your personalised store and build your routine with top brands at great prices. Don’t love a product we’ve recommended? We’ll give you a full refund – even after you’ve opened it
Shop the brands you love
Real people, real results
Why Noli
We use AI to get you the best results
Thanks to our patented AI diagnostic tool, we truly understand the unique needs of your skin and hair, with a 98% accuracy
We are backed by science and research
We only provide unbiased and transparent recommendations, proven to work with your specific needs
We recommend brands you already trust
We are the 1st fully personalised and multi-brand beauty shop, curating the UK’s most loved brands
Discover what products you can shop
£17.25
£23.00
£9.99
£19.99
£10.87
£14.50
£52.00
£65.00
£12.00
£15.00
£24.00
£30.00
£29.60
£37.00
Free U.K. shipping
On all orders over £20
Money back guaranteed
Fuss-free returns if it's not a great match
We accept
